BRAND CAMPAIGN & ART PROJECT – LAPPONIA

PHOTOS: I'm still thrilled that I had the honor of creating an artistic brand advertising concept for Kalevala Jewelry's Lapponia.

The purpose of the idea was to show how both the woman and the beautiful jewelry of Lapponia are a natural part of Finnish nature.

The campaign was crowned by the fact that we got the famous Arno Rafael Minkkinen himself as the photographer. We shot the

works in Koli, perhaps the most beautiful landscape in Finland.

 

VIDEO: The video tells the story of a strong and powerful woman from Lapland. It was filmed in the landscapes of Lapland.

Naturally, the copy of the video is my handwriting. The music is by Apocalyptica.